{"id":16152,"date":"2019-08-29T08:46:33","date_gmt":"2019-08-29T06:46:33","guid":{"rendered":"http:\/\/redaktori.com\/?p=16152"},"modified":"2019-08-29T08:46:33","modified_gmt":"2019-08-29T06:46:33","slug":"gara-televizive-klan-behet-televizioni-me-i-madh-ia-kalon-per-here-te-pare-top-channel-per-te-ardhurat","status":"publish","type":"post","link":"https:\/\/redaktori.com\/?p=16152","title":{"rendered":"“Gara televizive”\/Klan b\u00ebhet televizioni m\u00eb i madh, ia kalon p\u00ebr her\u00eb t\u00eb par\u00eb Top Channel, p\u00ebr t\u00eb ardhurat"},"content":{"rendered":"

Gara mes dy televizioneve t\u00eb m\u00ebdha n\u00eb vend \u00ebsht\u00eb gjithnj\u00eb e fort\u00eb.<\/p>\n

Programe n\u00eb \u201cprime time\u201d q\u00eb synojn\u00eb t\u00eb t\u00ebrheqin sa m\u00eb shum\u00eb audienc\u00eb, emisione t\u00eb ngjashme, lajmet e mbr\u00ebmjes n\u00eb t\u00eb nj\u00ebjtin orar, t\u00eb dy televizionet investojn\u00eb shum\u00eb p\u00ebr t\u00eb marr\u00eb v\u00ebmendjen maksimale t\u00eb publikut. Sa m\u00eb shum\u00eb audienc\u00eb, aq m\u00eb shum\u00eb t\u00eb ardhura p\u00ebrmes reklamave, q\u00eb jan\u00eb burimi kryesor i financimit t\u00eb televizioneve.<\/p>\n

Deri n\u00eb vitin 2017, Top Channel ishte m\u00eb i madhi n\u00eb vend sa u p\u00ebrket t\u00eb ardhurave, me Klan q\u00eb e ndiqte n\u00eb vend t\u00eb dyt\u00eb. Por, 2018-a ka sjell\u00eb nj\u00eb p\u00ebrmbysje n\u00eb renditje.<\/p>\n

Tv Klan p\u00ebr her\u00eb t\u00eb par\u00eb ka raportuar t\u00eb ardhura totale m\u00eb t\u00eb larta sesa Top Channel, duke u b\u00ebr\u00eb k\u00ebshtu televizioni m\u00eb i madh n\u00eb vend sa i p\u00ebrket qarkullimit vjetor. Sipas t\u00eb dh\u00ebnave t\u00eb deklaruara n\u00eb bilancin vjetor, xhiro e TV Klan n\u00eb 2018-n ishte 1.46 miliard\u00eb lek\u00eb (rreth 11.7 milion\u00eb euro), me nj\u00eb rritje prej gati 12% n\u00eb raport me vitin e kaluar.<\/p>\n

Top Channel, raportoi t\u00eb ardhura totale prej 1.37 miliard\u00eb lek\u00ebsh (rreth 11 milion\u00eb euro), me nj\u00eb rritje prej 0.6% n\u00eb raport me vitin e kaluar.<\/p>\n

Televizioni i tret\u00eb m\u00eb i madh n\u00eb vend, Vizion Plus kishte nj\u00eb qarkullim vjetor prej rreth 435 milion\u00eb lek\u00ebsh (3.5 milion\u00eb euro), me rritje prej 8.7%.<\/p>\n

Tv Klan rezulton si televizioni m\u00eb fitimprur\u00ebs n\u00eb vend. N\u00eb 2018-n realizoi fitime para taksave prej rreth 1.5 milion\u00eb eurosh (n\u00eb r\u00ebnie t\u00eb leht\u00eb n\u00eb raport me vitin e m\u00ebparsh\u00ebm). Top Channel ka arritur t\u00eb kat\u00ebrfishoj\u00eb fitimet n\u00eb 2018-n, por n\u00eb nivelin e rreth 180 mij\u00eb eurove mbeten shum\u00eb m\u00eb t\u00eb ul\u00ebta se t\u00eb Klan. (Klan kishte nj\u00eb norm\u00eb fitimi prej 13.5%, p\u00ebrkundrejt 1.6% t\u00eb Top).<\/p>\n

Fitime minimale ka dhe Vizion Plus prej rreth 20 mij\u00eb eurosh (me norm\u00eb fitimi m\u00eb pak se 1%).<\/p>\n

Sipas publikimeve t\u00eb m\u00ebparshme t\u00eb Monitor,\u00a0 n\u00eb total, tregu i reklamave vler\u00ebsohet t\u00eb jet\u00eb rritur n\u00eb 2018-n me rreth 5-7%, duke arritur n\u00eb nivelin e 39 milion\u00eb eurove. Tre televizionet m\u00eb t\u00eb m\u00ebdha marrin m\u00eb shum\u00eb se 60% t\u00eb shpenzimeve totale q\u00eb b\u00ebhen nga kompanit\u00eb p\u00ebr t\u00eb reklamuar produktet e tyre.<\/p>\n

Tregu i reklamave mbetet i n\u00ebnzhvilluar n\u00eb vendet e rajonit, p\u00ebr shkak t\u00eb vet\u00eb nivelit t\u00eb ekonomis\u00eb dhe sofistikimit t\u00eb bizneseve.<\/p>\n

I matur p\u00ebr frym\u00eb, sipas vler\u00ebsimeve t\u00eb Institutit t\u00eb Mediave dhe IREX (organizat\u00eb globale zhvillimi dhe edukimi q\u00eb b\u00ebn vler\u00ebsimin rajonal t\u00eb t\u00eb ardhurave vjetore nga publiciteti), tregu i reklamave n\u00eb Shqip\u00ebri gjeneron 13 euro n\u00eb vit p\u00ebr person, duke u renditur nd\u00ebr nivelet m\u00eb t\u00eb ul\u00ebta n\u00eb rajon, s\u00eb bashku me Bosnj\u00ebn. Kryesimin e mban Serbia, me rreth 20 euro\/person, e ndjekur nga Maqedonia dhe Mali i Zi, me rreth 17 euro.<\/p>\n

N\u00eb krahasim me vendet e zhvilluara, rajoni ka t\u00eb ardhura tep\u00ebr modeste. Sipas Statista, portalit global t\u00eb statistikave, Shtetet e Bashkuara t\u00eb Amerik\u00ebs jan\u00eb tregu m\u00eb i madh n\u00eb bot\u00eb, renditen t\u00eb parat n\u00eb bot\u00eb me t\u00eb ardhura prej 191 miliard\u00eb dollar\u00ebsh, ose 602 dollar\u00eb p\u00ebr person, t\u00eb ndjekura nga Australia (565 USD\/frym\u00eb), Mbret\u00ebria e Bashkuar (407 USD), Norvegjia, (368) etj. Tregu global n\u00eb 2016-n u vler\u00ebsua n\u00eb 493 miliard\u00eb dollar\u00eb.\/Monitor<\/p>\n

 <\/p>\n

\"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

Gara mes dy televizioneve t\u00eb m\u00ebdha n\u00eb vend \u00ebsht\u00eb gjithnj\u00eb e fort\u00eb. Programe n\u00eb \u201cprime time\u201d q\u00eb synojn\u00eb t\u00eb t\u00ebrheqin sa m\u00eb shum\u00eb audienc\u00eb, emisione t\u00eb ngjashme, lajmet e mbr\u00ebmjes n\u00eb t\u00eb nj\u00ebjtin orar, t\u00eb dy televizionet investojn\u00eb shum\u00eb p\u00ebr t\u00eb marr\u00eb v\u00ebmendjen maksimale t\u00eb publikut. Sa m\u00eb shum\u00eb audienc\u00eb, aq m\u00eb shum\u00eb t\u00eb ardhura […]<\/p>\n","protected":false},"author":1,"featured_media":16153,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[6,8,3,14,21],"tags":[],"yoast_head":"\n"Gara televizive"\/Klan b\u00ebhet televizioni m\u00eb i madh, ia kalon p\u00ebr her\u00eb t\u00eb par\u00eb Top Channel, p\u00ebr t\u00eb ardhurat - Informohu qart\u00ebsisht!<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/redaktori.com\/?p=16152\" \/>\n<meta property=\"og:locale\" content=\"sq_AL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\""Gara televizive"\/Klan b\u00ebhet televizioni m\u00eb i madh, ia kalon p\u00ebr her\u00eb t\u00eb par\u00eb Top Channel, p\u00ebr t\u00eb ardhurat - Informohu qart\u00ebsisht!\" \/>\n<meta property=\"og:description\" content=\"Gara mes dy televizioneve t\u00eb m\u00ebdha n\u00eb vend \u00ebsht\u00eb gjithnj\u00eb e fort\u00eb. 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